AWS Optimization Expertise Helped ActiveWear Slash Cloud Costs by 40%
Overview
Activewear Apparel has rapidly become a leading online retailer, captivating the hearts and wardrobes of fitness enthusiasts worldwide. With a keen eye for style, comfort, and performance, the brand has redefined activewear, offering a diverse range of high-quality apparel designed to empower individuals to look and feel their best during every workout and beyond.
Technical Stack
Industry
E-Commerce
Region
Global
Project Size
Non- Disclosable
Highlights
40% reduction in overall AWS bill
20% identified and eliminated underutilized resources
Optimized reserved instances for cost savings
Implemented automated cost-saving measures
Challenges & Solutions
Due to a lack of clear understanding of cost drivers, Activewear Apparel's cloud spending grew unchecked with surging e-commerce traffic.
- Solution: Our team employed AWS Cost Explorer to analyze usage patterns and identify areas for optimization. We pinpointed underutilized resources (EC2 instances, EBS volumes) and recommended termination or right-sizing based on actual needs.
Failure to align their existing Reserved Instances (RIs) with current resource utilization, potentially leading to wasted spend.
- Solution: We reviewed their RIs and suggested adjustments to match their usage patterns and optimize costs. This involved analyzing instance types, usage hours, and commitment terms to identify more cost-effective RI options.
Manual monitoring of cloud costs was time-consuming and inefficient.
- Solution: We implemented automated cost-saving measures. We incorporated tools to adjust resources automatically according to needs (such as peak shopping periods). To schedule urgent tasks during low-traffic times. Furthermore, we utilized AWS CloudWatch to monitor costs in time and detect anomalies.
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12+
Years of Business
Experience
1458+
Happy
Customers
12+
Countries with
Happy Customers
1050+
Agile enabled
employees
Core Features
- Comprehensive cost analysis and visualization
- Identification of unused and underutilized resources
- Right-sizing of EC2 instances and other resources
- Optimization of Reserved Instances for cost savings
- Automated cost-saving measures (auto-scaling, scheduling)
- Improved cloud cost visibility and reporting
No. of Developers
04
Time Frame
August 2023 – December 2023
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